Well, Apple will certainly be glad that this is all over.
After the company found itself stuck in a PR nightmare thanks to Taylor Swift’s comments about their money-grabbing with Apple Music, they made the public announcement that they would no longer refuse to pay artists featured on the streaming platform during its initial three-month free trial, as was initially their plan. Now Taylor has stated that she will once again allow her tracks to be featured on the platform, tweeting: “After the events of this week, I’ve decided to put 1989 on Apple Music…and happily so.”
Taylor previously stated that she was pulling out of the upcoming Apple Music streaming service after learning of the company’s frugal ways, stating that while she wouldn’t personally be financially affected by receiving no payments during the platform’s free trial, it would be a big blow to independent musicians. Apple listened and performed an unprecedented backtrack, and now it appears that the pop star is once again happy to put her face to the service.
“In case you’re wondering if this is some exclusive deal like you’ve seen Apple do with other artists, it’s not,” she continued, adding: “This is simply the first time it’s felt right in my gut to stream my album. Thank you, Apple, for your change of heart.”
It’s uncertain why Taylor feels that Apple Music is a more viable platform to host her music than Spotify, considering that both pay out more-or-less the same royalty fees, but regardless of her reasoning for siding with the upcoming service it’s undoubtedly some great bit of press for Apple, who publicly owned up to their mistakes and bagged a multi-million selling artist out of it. If Apple was a college student, they’d be that guy who was good-looking and good at both sports and math.
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